-Evan Williams-Twitter
-Launched Twitter as a side project of Odeo
-Was designed as a broadcast medium
-Summize made a Twitter search enegine
-It allows to share information between people around the world
-Employees are go-getter's, no two employees have the same background
-No formula
-Encourages Employees to work on whats improtant to them and share new ideas
-Creates many side projects such as toolbars, news, etc.
-Allowed 20% free time on new ideas
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